AumCreate

Custom development

Custom WordPress development, no fixed packages

Custom WordPress development — themes, plugins, whole sites. No fixed packages: we work out what you are actually trying to solve, then quote. What we build runs on standard WordPress, so you can host it anywhere and hand it to anyone.

You talk to the person who does the work. Usually a reply within one business day.

aumcreate.com/lab/product-configurator

Capabilities

What we build

Custom websites

Corporate sites, export and B2B sites, booking sites, and content sites. We decide the structure with you — what each page has to answer, where the enquiry or purchase path begins — and then build it. If you arrive without page requirements, defining the information architecture is part of the job.

Custom theme development

A theme built around your content and brand, not a marketplace template bent into shape. This is the right choice when your content has structure a generic template cannot express — product lines, service areas, case studies, specifications.

Custom plugin development

Functionality WordPress does not have, built as a plugin rather than wired into the theme — so it survives a redesign and can move with you. Integrations with systems you already use fall here too.

Special requirements

Migrations, rescues of sites someone else left half-finished, performance work, multilingual builds. If you are not sure it is possible, that is a good reason to ask.

Not everything should be solved with a plugin.

Most sites stop at showing information. The interesting work starts where the site has to do something — answer a technical question, configure a product, or move a record into the system your team already uses.

AI product advisor

A buyer describes the problem in plain language; the advisor reads your catalogue and your technical documents and comes back with specific products and the reason for each. Every answer links to a real product page, so nothing it says is unverifiable.

Product configurator

Application, capacity, options, result. For anything sold in combinations rather than as a single SKU, the configurator turns a phone call into a page — and the enquiry arrives with the configuration already attached.

01Website form02CRM record03Inventory / ERP04Email + notification05Internal dashboard

Connected business workflow

A form is not the end of the process. The submission becomes a record, the record reaches the system your team already works in, and someone gets told. That path is where most sites quietly leak enquiries.

Process

How we work

We do not publish price lists. Custom work varies too much for a package to mean anything, and a number without a scope is a number that will change.

  1. 01

    You tell us what you need — the more concrete, the better. An existing site, a competitor you like, a rough sketch: all useful.

  2. 02

    We come back with questions. The questions are the work — they are how a vague brief becomes a scope.

  3. 03

    You get a written scope and a quote. If it does not fit your budget, we tell you what to cut rather than quietly cutting quality.

  4. 04

    We build, you review at checkpoints, and we hand over the whole thing — site, source, and the accounts it runs on.

Boundaries

What we will not do

  • Hand you something you cannot leave. Standard WordPress, your hosting, your accounts — you can move it or hire someone else at any time.
  • Reskin a marketplace template and call it custom. If a ready-made theme genuinely fits your case, we will say so and point you at one instead of charging you to rebuild it.
  • Quote before the scope is clear. A number given before we understand the work is a number that changes later, and that conversation is worse than this one.
  • Take on more work than we can do properly at once. If we are full, we will tell you when we are free rather than start late and rush.

Common questions

How much does a site cost?
It depends on scope, which is why we scope before quoting. A brochure site, a catalogue with hundreds of products, and a booking system with per-city availability are three very different projects. Tell us what you need and you will get a real number, not a range.
Do I own the site?
Yes, completely. Everything runs on standard WordPress, on hosting in your name, with accounts in your name. You can move it to another host, hire another developer, or take the whole thing with you — no permission needed and nothing to unlock.
Can I edit it myself after handover?
Yes. Editable content is set up as editable content — text, images, products, listings — not baked into templates you would need a developer to touch. We hand over with the site in a state you can actually run.
Do you use a ready-made theme or build from scratch?
Whichever is right for your case, and we will tell you honestly which one that is. If a ready-made theme fits, using it is cheaper and faster and you should. Custom is for when your content has structure a generic theme cannot express.
Can you build an online store?
Yes, on WooCommerce — the standard WordPress e-commerce stack, which means the same portability applies to your store and your order data.
Can you build a multilingual site?
Yes. This site is a working example: English, Simplified Chinese, Traditional Chinese, and Japanese, with the URL structure and hreflang setup search engines need in order to treat them as one site rather than four duplicates.

Who this page is for

Four situations that keep coming back to us.

  • Rows of dark equipment cabinets in a clean industrial hall

    Industrial equipment

    You sell by specification, and the buyer cannot name the model they need — so every enquiry starts with twenty minutes of the same explanation.

  • A showroom wall of stone and surface samples in warm neutral tones

    Building materials

    One product carries twenty numbers, and the sales team spends its day emailing PDFs that are already out of date.

  • Shipping containers stacked in a logistics yard at sunrise

    Freight and logistics

    Rates still live in a spreadsheet, quotes still go out by email, and a customer waits a day to hear a number.

  • An outdoor grill station at dusk with food laid out and string lights above

    Services sold by date and place

    You take bookings by city and by date, but the website offers one contact form and no way to check availability.

None of these? Then it is worth a conversation — most of what we take on is a situation we have not seen before, and that is the part that cannot be bought off a shelf.

Tell us about your project

The more concrete you can be, the more useful the first reply will be. An existing site, a competitor you like, a rough sketch — all of it helps.

  • It goes to the person who would do the work, not a sales inbox.
  • You will get questions back, not a brochure.
  • We use your details only to reply. No newsletter, no sharing.

We use this only to reply to you. No newsletter, no sharing.